NETA
BRAND STORY
BRAND STORY
As a significant cultural icon in traditional Chinese culture, “Nezha” or is commonly depicted as stepping on Fire Wheels, symbolizing the ancient people’s desire for a simple, easy and comfortable mode of transportation of travel. Additionally, Nezha embodies traits such as bravery, confidence, and fearlessness.
The NETA automotive brand named after Nezha pays homage to its spirit while also representing an advancement in the realm of new technology, energy efficiency and new era.
This is the symbol of Hozon Auto, indicating Hozon’s committed pursuit for intelligent technology.
The philosophy is also conveyed in our logo by combining the graphic elements and meanings of the “Tree, Spring and Wing”.
It shows the Warmth, Youth and Intelligence, depicting a brand image of “A Reliable Dream Creator”
BRAND'S PROPOSITION
Every kind of life is full of charm
As long as we move forward firmly and energetically The brave is not alone, the mountains echo The road is high and far, with no questions asked.
We are firm but not stubborn
Our youthful spirit remains, but we do not indulge in selfishness We are the light that awakens energy Not the fire that subverts rebellion.
Everyone is a practitioner and defender of Nezha’s spirit
Salute to fellow travellers who believe in “I am not alone on my path”.
Building vehicles towards a better life
Shining together with every traveller along the mountains and seas.
Brand Vision
Make high-Quality Smart Electric Vehicle Readily Available.
About Us
Our Journey Through the Years
Overseas cumulative sales exceeded 20,000 units.
400,000 mass-produced vehicles rolled of the production line.
NETA L launched in China.
Malaysian factory start mass production.
NETA GT launch.
NETA V launched in Malaysia.
NETA AVA launched.
NETA X launched.
Hong Kong International Headquarters established.
NETA V ranks Top 2 of sales volume of EV in Thailand by 2023.
Cumulative production and sales exceeded 100,000 units.
NETA S launched.
Cumulative production and sales exceeded 200,000 units in China.
NETA Auto charts among NEV startups No.1 sales in China by 2022.
MAY 2021
360 x NETA established win-win cooperation.
APRIL 2021
NETA U Pro was officialy launched.
NOVEMBER 2020
NETA V was officialy launched.
APRIL 2020
The 1st. Direct Store officialy launched for business.
MARCH 2020
NETA U was officialy launched.
SEPTEMBER 2019
NETA N01 Y2020 was officially launched.
JUNE 2019
Yichun Eco Intelligent Plant was started construction.
APRIL 2019
Eureka02 & NETA U was launched in Shanghai Auto Show.
MARCH 2019
Beijing Design Center officially launched
NOVEMBER 2018
The First Product of NETA N01 was launched.
JUNE 2018
Hozon’s Auto sub brand NETA was announced to public.
MAY 2018
Hozon Auto obtained production qualification from the Ministry of Industry & Information Technology of The People’s Republic of China
FEBUARY 2018
Tong Xiang Eco Intelligent plant was completed.
APRIL 2017
Hozon Auto was approved by National Development and Reform Commission.
FEBUARY 2015
Build R&D Center with Tsinghua Yangtze River Delta Research Institute.
OCTOBER 2014
Hozon Auto was established.